Category Archives for "By The Numbers"

Consumer Confidence Visualized…correctly

Recently NASDAQ OMX released their NASDAQ Economic Calendar Reports on Facebook. One of these reports attempted to explain that consumer confidence rose 6% month-over-month in July 2012. Unfortunately the visualization was so poorly designed that this information is almost impossible to extract. Thankfully for you, I have taken the liberty to visualize this data using […]

Delivering WOW through Data

Tony Hseih, CEO of Zappos.com, wrote in his book Delivering Happiness that their first objective is to Deliver WOW through Service. In the book he described a parody of <a href=”http://bensullins.com/wp-content/uploads/2012/03/Maslow”s_hierarchy_of_needs” target=”_blank”>Maslow’s hierarchy of needs for delivering WOW. At the bottom layer you have Meeting Expectations…in BI this is like replacing the reports users already […]